Starting A Real Estate Business – Steps And Tips For A Successful Venture

When starting a real estate business, you should think not only of the possible profits you will gain. More importantly, you should know the right steps to take and the tips to follow in order to earn those profits.

Save Money
Even before putting up the business, make sure you have sufficient funds for covering the startup costs. Initial expenses for a business includes rental fee for your office, outlay for office materials and equipment, office sign, website building, marketing and of course, business insurance. Your start up money should also cover the operating expenses for the first 3-4 months after you have put it up.

Acquire Broker’s License
The requirements for obtaining license real estate broker vary on each state. Thus, you should know first what your own state requires from those applying to get their license. In many states, the requirements include taking a course approved by the state, minimum age of 21 and salesperson experience of two years (real estate practice).

Choose Your Office Location
Ideally, any business establishment or office must be located in a place where it will be easily seen and will be easily accessible to people (both your clients and your agents). Other factors to consider are zoning and square footage of the actual office.

Build A Website
Having a professional-looking website will increase the value of your business. A website can also be an effective marketing tool. On your site, you can post and display all listings, both your own and those from other services. A website is very helpful to your real estate business because more and more people are nowadays turning to online resources when searching for homes that they can buy. You need to be familiar, as well, with other related technologies used in real estate business.

Avail For An Insurance
Omissions and error insurance is necessary for your venture. As a broker, you have agents whose actions you should be liable for. In case a disappointed client sues you, the insurance will make sure your business will be legally covered.

Prepare And Agreement
An agreement for independent contractor should be developed and written. This document will outline what you expect from your agent, his/her behavior, individual agent’s commission split, etc. You are an independent contractor so you should not expect your agents to spend required time in the office. However, they must adhere to the code of ethics required of them. You are also allowed to set policies which they must follow in case they need to use space and resources in the office.

Provide Tools And Equipment In Your Office
Your business office should be well-equipped in terms of facilities and tools. There should be a waiting area, a conference room with appropriate furniture, reception desk, copier, fax, phone and computer. You can provide your agents with computers that they can use. You may include in your policies that agents pay for desk fees to compensate operation costs.

Recruit Your Agents
Your agents are your ally in the business. You need to choose established agents whose experiences will benefit your business. New and beginner agents will bring in excitement and energy in the brokerage business. However, they need to be trained so they will not make any legal errors. In recruiting agents, understand that they must also be provided with sales training.

Can You Take Your Toddlers and Preschoolers on Real Estate Business Appointments?

For mommy real estate agents, there comes an awkward time when it becomes very difficult to integrate children into everyday real estate business dealings. Babies can be thrown on your hip, go with the flow and even go on appointments. School-age children provide you time during the day to work your real estate business, and at other times can be helpful with hosting open houses or handing out flyers. But for that time in between, when your children are in that toddler through preschooler phase, you may find it best to keep the children completely out of the appointment loop.

There are always exceptions to any rule, of course. And there are some exceptions here. Assuming your child has had her nap and is in a reasonably good mood, there are a few appointments you can take your small child on:

— If you know the client personally and they have previously met your child

— The client also has a child (or several) who are in the same age range and the client indicates you should bring the child over

— A quick drop-off of paperwork, flyers, etc.

If you’ve been taking your baby to appointments with real estate clients and just chugging along, it’s easy to keep working your real estate business the same as before. But it’s important to think twice before bringing your child along when she’s between the ages of 1 to 5 years old. To your real estate broker’s office, sure. To run errands for your real estate business, fine. But appointments with real estate clients, think again. You don’t want to kill the deal. And a kid could possibly do that, with any client. Even another parent…while she might be understanding and sympathetic when your child has a meltdown…can think of the whole thing as a huge turn-off and wonder about your professionalism.

You know your child’s “limitations” more than anyone. You know the signs of fussiness coming on, the look of hunger. It’s just better not to chance turning an appointment into your worst nightmare.

If you don’t have consistent daycare for your child or baby, you have options. First, set up appointments on evenings and weekends when your significant other or a family member or friend can be relied upon to watch your child.

But what about those last minute calls from your clients who just MUST see you that afternoon? Urgent requests to see properties or to sit down and sign those listing documents can happen. And they can give you less than 2 hours notice.

If you want to be a competitive agent and want to provide service to your client, you want to try and find a way to make it happen. In these cases, you need to set up some last minute “emergency” daycare ahead of time. If you have a family member or a friend who is available during the day for these last minute client demands, that is ideal. Make sure you have a plan A and a plan B (just in case plan A falls through) for last-minute child care.

Don’t worry, these awkward toddler and preschooler years won’t last forever. Before you know it, you’re child will be in school and she will be a big help to your real estate business if you want to make things a family affair.

4 Tips For Making A Good Real Estate Business Plan

The Makings of a Good Real Estate Business Plan

Real estate business isn’t something you dive into nose first and worry about what to do later; that’s a surefire way of failing from the start. On the contrary, it is something which should be approached only once you have a careful and well thought-out plan under your hand. Needless to say, the exact plan which you are going to make will be very subjective, but regardless of that there are some steps which you can take to ease the whole process and at least give yourself some sense of direction as to where to go with your business plan. Here are a few steps which you would do well to go through when making your plan.

Finding out the Why

First off, you shouldn’t be going into this kind of business without having some kind of driving force behind you… something which lights your fire and keeps you going. You need to define your purpose, what you are trying to achieve with this business on a personal level; if you are only chasing money you will inevitably get bored, inattentive, and chances are you’ll slip somewhere and ruin everything.

Marking your Goals

The second step in writing up your real estate business plan is to determine the goals you are going to be chasing after. The surest way to do this would be to analyze your current situation, or what you have managed to do within the year. Have you achieved the goals you envisioned yourself completing by this stage in your life? What kind of progress, or regress, are you dealing with? Basically, you will need to set certain goals (usually people prefer to set goals in terms of money) depending on how things have been going so far.

You should make two types of goals: short-term and long-term. With the long-term goals you shouldn’t really hold back and think big, imagining what you want to attain five to ten years from now. When it comes to your short-term goals, remain realistic and calculated, meaning you shouldn’t expect to become a millionaire in a couple of weeks.

The Plan of Action

This may very well be the hardest part of the plan as you will actually need to put together a method for making your goals reality. The first part in making a plan of action would be to give yourself some value by defining your niche and becoming a specialist in it. Valued proposition always plays a huge role in whether or not clients trust you and should never be neglected.

The next part in making a good real estate business plan is to find a way to generate leads. If you’ve been in this business for some time as an agent you will probably need to fine-tune the ways you already use to generate leads. If you are not, you should definitely consider various types of marketing such article directories, video marketing, or perhaps even commercials if you can afford them.

When making a business plan in real estate it is also extremely important to set up a development plan for the future. Make sure to know in advance what you are going to be researching for your business, which is good if you are looking to try some new and intriguing concepts for your business but aren’t sure they are going to actually work.

Needless to say, you probably aren’t going to be working alone because let’s face it, a lone real estate agent won’t be able to manage this kind of business by him or herself. You will need to have a team with you, and the next step in making this business plan for real estate lies in creating an organizational structure. While it may not sound like much, each member of your team needs to know what he or she is doing and how they fit into your plan.

Keeping Track of Everything

Naturally, in order to make sure that your business is right on track to achieve your goals you will need to monitor it, and one of the first things you should do is schedule expense reviews every year. In addition, you should also look into implementing a production-check plan which would allow you to monitor your progress in regards to your goals on a monthly basis. The easiest way to do that would be to look at the leads and sales generated during the month, not to mention the total profits.

All in all, making a real estate business plan is indeed a lot of work, but if you go at it methodically with a calculated mind and base everything on numbers and calculations, you should be just fine.

Learn more about building a profitable real estate business by visiting my blog below.